GMC Kicks Off Monday Night Football Tour

• Interactive event lets fans find out if their football skills are Professional Grade
• Tour stops include United Way community projects in nine cities

DETROIT – GMC, together with the NFL, will launch its second annual Monday Night Football Tour this weekend undertaking United Way community projects in Dallas, followed by Tampa Bay, Detroit, New York City, Kansas City, Philadelphia, Boston, New Orleans and Seattle.

This year’s expanded tour program invites fans to test their football skills against the pros for a chance to win Monday Night Football game tickets, NFLshop.com gift cards and signed memorabilia. Fans can also meet current and former NFL players such as Miles Austin, DeSean Jackson, Mike Alstott and Tony Dorsett, as well as ESPN Monday Night Football announcer Mike Tirico.

After testing their skills and meeting the pros, fans will have the opportunity to test drive the GMC Acadia, Sierra, Terrain and Yukon and discover why GMC is the official vehicle of the NFL. Go to MondayNightFootballTour.com to learn more and register for the event.

“GMC is taking its game plan for the Monday Night Football Tour to the next level by delivering a more engaging interactive event for NFL fans,” said Craig Bierley, GMC Advertising and Sales Promotion director. “In its first year, the tour helped GMC connect with NFL fans in a fun and engaging way. We’re looking to build on that success in 2011.”

As part of the tour, GMC is teaming up with United Way volunteers, including NFL players, to build playgrounds in local communities as part of United Way’s nationwide effort to get 1.9 million more kids active and healthy by 2018.

The United Way Healthy Kids Zones—Driven by GMC will offer children the opportunity to climb, build upper body strength, promote balance and agility, and develop strength and endurance. The playground equipment, paid for by GMC and supplied by GameTime, is designed to help children develop active, healthy bodies, as well as personal and social skills.

“Experts recommend that young people engage in moderate-to-vigorous physical activity for at least 60 minutes a day,” said Kitty Hsu Dana, vice president of Health at United Way Worldwide.  “This gift from GMC will offer thousands of children and families the opportunity to improve physical fitness with fun, interactive activities.”

Now in its 37th year, the NFL-United Way partnership connects NFL PLAY 60 with United Way's goal to increase youth health and wellness. Studies show the obesity rate among children has nearly doubled in the last 10 years, with approximately 9 million American children over six years old considered obese and at high risk for health problems such as diabetes and heart disease.

“GMC recognizes how important it is to raise awareness about the issue of childhood obesity and to create new opportunities for young people to lead healthier lifestyles,” Bierley said. “By working with the NFL and United Way, GMC is helping make communities stronger.”

TOUR SCHEDULE

GMC WEEKEND EVENT  DATES	MNF GAME DATE	UNITED WAY PROJECT DATE	NFL MARKET
September 24-25	September 26	September 27	Dallas
October  1-2	October  3	October 4	Tampa Bay
October 8-9	October 10	October 11	Detroit
October 15-16	October 17	October 18	New York City
October 29-30	October 31	November 1	Kansas City
November 5-6	November 7	November 7	Philadelphia
November 19-20	November 21	November 22	New England
November 26-27	November 28	November 29	New Orleans
December 10-11	December 12	December 13	Seattle

Terrain and Acadia Gain Ground in the Golden State

DETROIT – When Joanne Grimaldi, an avid cyclist from San Jose, Calif., decided to replace her pickup truck with a more fuel-efficient vehicle, she picked the GMC Terrain because it can haul multiple bicycles while offering an EPA-rated 32 mpg in highway driving.

“On our 200-mile bike rides, my friends and I take turns driving and biking, and I always get compliments about how nice the Terrain is to drive,” said Grimaldi, who rides with the Bay Area's Almaden Cycle Touring Club. “I really like the backup camera, leather interior, OnStar and hands-free control of my phone. Although I enjoyed driving a truck, I still feel like the Terrain gets respect on the roads, while getting better fuel economy.”

Grimaldi is one of many Californians discovering the benefits to owning a Terrain and other Professional Grade GMC vehicles. GMC sales are up 21 percent in the Golden State so far this year with Terrain sales up 39 percent.

Californians also are discovering the GMC Acadia crossover, sales of which are up 26 percent so far this year. The crossover gets better highway fuel range and offers more cargo space than Ford Explorer, and it has room for up to eight passengers.

“We’ve seen a lot of families gravitating from larger vehicles to Acadia and Terrain due to their fuel-efficiency, features and styling,” said Dick Stricklen, owner of Motor City Buick-GMC in Bakersfield. “Our Acadia sales alone have nearly doubled in the past two months, thanks in part to the upscale Denali model’s exclusive styling and premium content.”

Terrain and Acadia fueled GMC’s best sales month of the year in August and its 23^rd consecutive month of retail sales gains nationwide, with sales to individual customers up 26 percent and total sales up 40 percent year over year.

“As a long-time California resident, GMC's latest success is not a big surprise to me,” said James Bell, General Motors’ head of consumer affairs. “This brand has resonated well with the laid-back yet progressive lifestyle we have enjoyed out here for many years, but the Acadia and Terrain are the first GMC vehicles that merge our personalities with our environmental priorities.”

Terrain uses lightweight eco-friendly parts including a plant fiber-reinforced ceiling liner, recycled plastic from soft drink and water bottles in its rigid plastic grille frame, and recycled textile insulation in its carpet assembly, dashboard and cargo area. Acadia uses similar eco-friendly materials. Both vehicles are at least 85 percent recyclable by weight, with recyclable steel accounting for the greatest contribution.

GM facilities worldwide recycle 90 percent of the waste they generate. In 2010 alone, the automaker recycled or reused 2.5 million tons of waste materials at its plants worldwide – enough to fill 6.8 million extended-cab pickup trucks that, if parked end-to-end, would stretch around the world.

Read More: http://media.gm.com/content/media/us/en/gm/news.detail.html/content/Pages/news/us/en/2011/Sep/0902_gmc_cali

Terrain and Acadia Gain Ground in the Golden State

DETROIT – When Joanne Grimaldi, an avid cyclist from San Jose, Calif., decided to replace her pickup truck with a more fuel-efficient vehicle, she picked the GMC Terrain because it can haul multiple bicycles while offering an EPA-rated 32 mpg in highway driving.

“On our 200-mile bike rides, my friends and I take turns driving and biking, and I always get compliments about how nice the Terrain is to drive,” said Grimaldi, who rides with the Bay Area's Almaden Cycle Touring Club. “I really like the backup camera, leather interior, OnStar and hands-free control of my phone. Although I enjoyed driving a truck, I still feel like the Terrain gets respect on the roads, while getting better fuel economy.”

Grimaldi is one of many Californians discovering the benefits to owning a Terrain and other Professional Grade GMC vehicles. GMC sales are up 21 percent in the Golden State so far this year with Terrain sales up 39 percent.

Californians also are discovering the GMC Acadia crossover, sales of which are up 26 percent so far this year. The crossover gets better highway fuel range and offers more cargo space than Ford Explorer, and it has room for up to eight passengers.

“We’ve seen a lot of families gravitating from larger vehicles to Acadia and Terrain due to their fuel-efficiency, features and styling,” said Dick Stricklen, owner of Motor City Buick-GMC in Bakersfield. “Our Acadia sales alone have nearly doubled in the past two months, thanks in part to the upscale Denali model’s exclusive styling and premium content.”

Terrain and Acadia fueled GMC’s best sales month of the year in August and its 23^rd consecutive month of retail sales gains nationwide, with sales to individual customers up 26 percent and total sales up 40 percent year over year.

“As a long-time California resident, GMC's latest success is not a big surprise to me,” said James Bell, General Motors’ head of consumer affairs. “This brand has resonated well with the laid-back yet progressive lifestyle we have enjoyed out here for many years, but the Acadia and Terrain are the first GMC vehicles that merge our personalities with our environmental priorities.”

Terrain uses lightweight eco-friendly parts including a plant fiber-reinforced ceiling liner, recycled plastic from soft drink and water bottles in its rigid plastic grille frame, and recycled textile insulation in its carpet assembly, dashboard and cargo area. Acadia uses similar eco-friendly materials. Both vehicles are at least 85 percent recyclable by weight, with recyclable steel accounting for the greatest contribution.

GM facilities worldwide recycle 90 percent of the waste they generate. In 2010 alone, the automaker recycled or reused 2.5 million tons of waste materials at its plants worldwide – enough to fill 6.8 million extended-cab pickup trucks that, if parked end-to-end, would stretch around the world.

Read More: http://media.gm.com/content/media/us/en/gm/news.detail.html/content/Pages/news/us/en/2011/Sep/0902_gmc_cali