Friday, January 27, 2012

GM shows how interactive car windows could be fun for passengers

 How do you fight boredom if you're stuck in the back seat during a long road trip? Surf the Web on your smart phone? Stare at the scenery and wonder what you're whizzing by? Researchers at General Motors, along with students at the Future Lab at Bezalel Academy of Art and Design in Israel, think there are ways to merge the two.

GM's Windows of Opportunity (WOO) Project asked the Israeli students to "conceptualize new ways to help rear seat passengers, particularly children, have a richer experience on the road." And what they came up with is quite stunning.

Using existing—albeit expensive—technology, the futurists created a prototype entertainment and information system that uses touch- and gesture-sensitive rear door windows. The system ties into the car's information systems—speed and location via GPS, for example—and the wireless Web. Four experimental "apps" displayed on the special window keep the back seat passenger entertained and informed.

According to the press release, the apps include:
  • Otto, an animated character projected over passing scenery that responds to real-time car performance, weather, and landscape. With Otto, passengers can learn about their environment in fun, playful ways.
  • Foofu, which allows passengers to create and explore by drawing on the window with a finger.
  • Spindow, a social media like app that connects riders with others passengers around the globe in real time.
  • Pond, an app that allows passengers to stream and share music with other cars on the road, download favorite tracks, and share messages with other passengers on the road.
The Bezalel Academy students demonstrate the prototype system in a video (see below), but there are no immediate plans to put such interactive displays in production vehicles, said GM's press release.

Read More: http://news.consumerreports.org/cars/2012/01/gm-shows-how-interactive-car-windows-could-be-fun-for-passengers.html

Thursday, January 19, 2012

GMC Wraps Up Monday Night Football Tour

DETROITGMC, together with the NFL, completed its second annual Monday Night Football Tour, with NFL cities reaping the benefits of more than 300 volunteers who built playgrounds as part of United Way’s nationwide effort to get 1.9 million more kids active and healthy by 2018.

Playgrounds were completed in Dallas, Tampa Bay, Detroit, New York City, Kansas City, Philadelphia, Boston, New Orleans and Seattle. Volunteers, including NFL players like  Detroit Lions’ tight end Brandon Pettigrew, contributed more than 1,000 hours of labor.

In Kansas City, Mo., a grade school received a playground it was lacking since its original construction 25 years ago. In New York, a new playground gave young children a place to play at a school previously offering only equipment for older students.

The United Way Healthy Kids Zones—Driven by GMC offered thousands of children the opportunity to climb, build upper body strength, promote balance and agility, and develop strength and endurance. The playground equipment, paid for by GMC and supplied by GameTime, is designed to help children develop active, healthy bodies, as well as personal and social skills.

“GMC recognizes how important it is to raise awareness about the issue of childhood obesity and to create new opportunities for young people to lead healthier lifestyles,” said Craig Bierley, GMC Advertising and Sales Promotion director. “By working with the NFL and United Way, GMC is helping make communities stronger.”

Read More: http://media.gm.com/content/media/us/en/gm/news.detail.html/content/Pages/news/us/en/2012/Jan/0113_nfl_gm